Response
I liked our discussion today in class about all the design magazines out there. I was unaware of a lot of these. So I found something new I want to get. They seem really helpful in monitoring trends in the business. The magazine I looked at was Print. I thought it had a querky feel to it and had some real interesting stories to read. I think it would be very challenging to design a designing publication. There has to be lots of scrutiny since the readership is made up of people who do the same thing you do. That would be pretty scary. But now I have something new to look for at Barnes and Noble.
I also wanted to respond to the growing force that thinks the NBA logo is outdated. I think it would be very bold of them to change such a well recognized logo. It would be similar to Coke changing it's logo. It may not be representative of today's players, but it now can represent the past and where it all came from. And changin to something newer that represents the players could be not a good image to put off. Tattoos and rap are big player influences in the league. How do you come up with a logo to represent that. This logo has to go on all of the official merchandise, arenas, and player jerseys. I think they need to stick with what is working for them.

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